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	<title>Leeds Manufacturing Blog &#187; Communications</title>
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		<title>Ian Parker is no BIMBO!</title>
		<link>http://www.leedsmanufacturing.co.uk/blog/manufacturing/ian-parker-is-no-bimbo/</link>
		<comments>http://www.leedsmanufacturing.co.uk/blog/manufacturing/ian-parker-is-no-bimbo/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 15:07:25 +0000</pubDate>
		<dc:creator>David Baggaley</dc:creator>
				<category><![CDATA[Manufacturing]]></category>
		<category><![CDATA[Communications]]></category>
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		<description><![CDATA[<p>The torrid impact of recession on the UK automotive industry was the theme taken up by <a href="http://www.birkbys.co.uk/">Birkby’s Plastics</a> chief exec Ian Parker at the <a href="http://www.mas-yh.co.uk/events/manufacturing-convention-2009">MAS Manufacturing Convention</a>.</p>
<p>Following the temporary closures of UK car plants, he described how the business went from shipping 140,000 components a day to just over 60,000 and how the assets, valued at over £4million when he was brought in to lead the management&#8230; </p>]]></description>
			<content:encoded><![CDATA[<p>The torrid impact of recession on the UK automotive industry was the theme taken up by <a href="http://www.birkbys.co.uk/">Birkby’s Plastics</a> chief exec Ian Parker at the <a href="http://www.mas-yh.co.uk/events/manufacturing-convention-2009">MAS Manufacturing Convention</a>.</p>
<p>Following the temporary closures of UK car plants, he described how the business went from shipping 140,000 components a day to just over 60,000 and how the assets, valued at over £4million when he was brought in to lead the management buy out (hence the term &#8216;BIMBO&#8217;) were priced at just over £400K only a few months later.</p>
<p>Parker also described how the business emerged chastened from the eye of the perfect storm: “Few of us had ever experienced a recession that came on so swiftly, so suddenly and with so few signs of impact on another sector first.”</p>
<p>Lessons learned? First rule: stop burning cash! Critical skill sets were ring-fenced but <a href="http://www.birkbys.co.uk/">Birkby’s</a> had no choice other than to cut 250 jobs and it is only now beginning to build its workforce up again. Taking control of communications – with customers, employees and pensions trustees – was also critical, along with a set of audited accounts when bidding for new business both within the automotive industry and outside.</p>
<p>With the Honda Jazz now in production, a new press paid for with support from <a href="http://www.yorkshire-forward.com/">Yorkshire Forward</a> and new business within the railway industry, the Liversedge company is now looking to a future beyond survival.</p>
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